I have written quite a bit about Twitter in the past, ranging from the basic (What is Twitter?) to the dubious (I like Twitter, but it has a big problem), to analysis (The multiple personalities of Twitter). This new article takes a look at the company’s business model (more specifically, it’s lack of a business model) and discusses the ways that the company could make money quickly. The bottom line is that Twitter has a quickly growing and dedicated audience, and because of this one fact, I think that the company will ultimately be successful, no matter what business model it chooses.
The other thing that is happening for Twitter – at least for me – is that the most that I use Twitter, the more I like it and want to use it, and the more that I am discovering new ways to make it work for me. Today, I realized that I am spending too much time going to specific individual’s Twitter pages (for example, mine is here), trying to keep up on what they are doing because I am following so many people I can’t be sure to catch all of the people who I really REALLY want to follow. So I opened a second Twitter account that I don’t post to, and I just use to follow the individuals from which I don’t want to miss a single post.
Before you scoff at me because you think that it’s crazy to have one Twitter account, let alone two, take a look at this article. Apparently, I’m not alone.
Follow me on Twitter at @mchang16.